268.819 vacatures

4 apr 2025

Global CRM Lead

Branche Zie onder
Dienstverband Zie onder
Uren Zie onder
Locatie Diemen
Opleidingsniveau Zie onder
Organisatie Just Eat Takeaway.com
Contactpersoon Zie onder

Informatie

Ready for a Challenge


Then Just Eat Takeaway.com might be the place for you. We’re a leading global online food delivery platform, and our vision is to empower everyday convenience. Whether it’s a Friday-night feast, a post-gym poke bowl, or grabbing some groceries, our tech platform connects tens of millions of customers with hundreds of thousands of restaurant, grocery, and convenience partners across the globe.

About this role: 

As Global CRM Lead you are part of one of the “Retention Marketing” teams which has a clear focus to improve customer order frequency.  These improvements are based on clear data-insights developed in cooperation with our data and analytics team. Therefore, the people in the team have different backgrounds and roles to achieve common goals (and thereby opportunities to learn from your peers). By doing so you have a big contribution to JET.com's growth strategy.   
 

These are some of the key ingredients to the role: 

Develop and Implement NBA Strategies:

  • Work with data science and marketing automation teams to define and implement NBA-driven customer journeys.
  • Use behavioural and transactional data to optimize personalized campaign triggers.
  • Align NBA strategies with overall business and CRM objectives.

Propensity & Personalization Optimization:

  • Use AI models to identify customers with high likelihood to convert and tailor offers accordingly.
  • Apply price sensitivity data to optimize discounts/incentives and reduce costs.


Campaign Performance & Experimentation:

  • Partner with data teams to build dashboards and measure NBA-driven campaign success.
  • Continuously A/B test NBA interventions and refine strategies to improve efficiency.


What will you bring to the table?

  • Expertise in email, push, and in-app marketing concepts and metrics
  • Strong knowledge of CRM platforms (Braze, Salesforce, or similar)
  • Hands-on experience in Next Best Action (NBA), predictive modeling, or AI-driven CRM.
  • Familiarity with SQL, AI-driven segmentation, propensity modeling, and automation tools.
  • A solid understanding of data and segmentation methodologies plus A/B testing.
  • Excellent written and verbal communication skills (fluency in English), especially to communicate complex analysis

Here is our offer


Here at Just Eat Takeaway.com, we offer our colleagues the chance to develop and grow alongside top talent in one of the world’s leading food delivery companies. By providing a creative, dynamic, and innovative environment, we empower our people and give them the ingredients for success.


At JET, this is on the menu:


Our teams forge connections internally and work with some of the best-known brands on the planet, giving us truly international impact in a dynamic environment. 
Fun, fast-paced and supportive, the JET culture is about movement, growth, and about celebrating every aspect of our JETers. Thanks to them we stay one step ahead of the competition.


Inclusion, Diversity & Belonging


No matter who you are, what you look like, who you love, or where you are from, you can find your place at Just Eat Takeaway.com. We’re committed to creating an inclusive culture, encouraging diversity of people and thinking, in which all employees feel they truly belong and can bring their most colorful selves to work every day. 


What else is cooking?


Want to know more about our JETers, culture, or company? Have a look at our career site where you can find people's stories, blogs, podcasts, and more JET morsels. 


Are you ready to take your seat? Apply now!


#LI-AV1

Omschrijving

Ready for a Challenge


Then Just Eat Takeaway.com might be the place for you. We’re a leading global online food delivery platform, and our vision is to empower everyday convenience. Whether it’s a Friday-night feast, a post-gym poke bowl, or grabbing some groceries, our tech platform connects tens of millions of customers with hundreds of thousands of restaurant, grocery, and convenience partners across the globe.

About this role: 

As Global CRM Lead you are part of one of the “Retention Marketing” teams which has a clear focus to improve customer order frequency.  These improvements are based on clear data-insights developed in cooperation with our data and analytics team. Therefore, the people in the team have different backgrounds and roles to achieve common goals (and thereby opportunities to learn from your peers). By doing so you have a big contribution to JET.com's growth strategy.   
 

These are some of the key ingredients to the role: 

Develop and Implement NBA Strategies:

  • Work with data science and marketing automation teams to define and implement NBA-driven customer journeys.
  • Use behavioural and transactional data to optimize personalized campaign triggers.
  • Align NBA strategies with overall business and CRM objectives.

Propensity & Personalization Optimization:

  • Use AI models to identify customers with high likelihood to convert and tailor offers accordingly.
  • Apply price sensitivity data to optimize discounts/incentives and reduce costs.


Campaign Performance & Experimentation:

  • Partner with data teams to build dashboards and measure NBA-driven campaign success.
  • Continuously A/B test NBA interventions and refine strategies to improve efficiency.


What will you bring to the table?

  • Expertise in email, push, and in-app marketing concepts and metrics
  • Strong knowledge of CRM platforms (Braze, Salesforce, or similar)
  • Hands-on experience in Next Best Action (NBA), predictive modeling, or AI-driven CRM.
  • Familiarity with SQL, AI-driven segmentation, propensity modeling, and automation tools.
  • A solid understanding of data and segmentation methodologies plus A/B testing.
  • Excellent written and verbal communication skills (fluency in English), especially to communicate complex analysis

Here is our offer


Here at Just Eat Takeaway.com, we offer our colleagues the chance to develop and grow alongside top talent in one of the world’s leading food delivery companies. By providing a creative, dynamic, and innovative environment, we empower our people and give them the ingredients for success.


At JET, this is on the menu:


Our teams forge connections internally and work with some of the best-known brands on the planet, giving us truly international impact in a dynamic environment. 
Fun, fast-paced and supportive, the JET culture is about movement, growth, and about celebrating every aspect of our JETers. Thanks to them we stay one step ahead of the competition.


Inclusion, Diversity & Belonging


No matter who you are, what you look like, who you love, or where you are from, you can find your place at Just Eat Takeaway.com. We’re committed to creating an inclusive culture, encouraging diversity of people and thinking, in which all employees feel they truly belong and can bring their most colorful selves to work every day. 


What else is cooking?


Want to know more about our JETers, culture, or company? Have a look at our career site where you can find people's stories, blogs, podcasts, and more JET morsels. 


Are you ready to take your seat? Apply now!


#LI-AV1

Solliciteer direct